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SABC2

Broadcast on: SABC
Active from: 04 Feb 1996

Contact details:
Physical Address:
SABC, cnr. of Artillery and Henley Rd, Auckland Park, Johannesburg, South Africa 2092

Postal Address:
SABC, Private Bag X1, Auckland Park, Johannesburg, South Africa 2006

Tel: 011 714-9111
Fax: 011 714-9744

View website

About

SABC2 is a South African television channel owned by the South African Broadcasting Corporation (SABC). SABC 2 broadcasts programming in English, Afrikaans, Venda, and Tsonga.

It was created in 1996, after the SABC restructured its television channels. The reduced prominence of Afrikaans angered many speakers of the language, although the channel still features a significant amount of Afrikaans programming.

SABC2 is a free-to-air channel positioned as the Channel for the Nation. SABC2 promises to celebrate and empower the nation through cutting-edge programming that is vibrant and
entertaining.

AVAILABILITY

Terrestrial: Sentech (channel depends on nearest Sentech repeater)
DStv: Channel 192
StarSat: Channel 162
OpenView HD: Channel 102

SLOGAN

The current slogan is "You Belong" and it appears on the backdrop of the four primary colours: blue, red, yellow and green. It replaced the slogan "Feel at Home".

Positioning Statement

SABC2 is where South Africans are proud to belong – together celebrating and empowering the
nation thorough cutting edge programming that is vibrant and entertaining.

Target Market

Primary Viewer
Segmented as Nation Builders in LSM 5-7

Secondary Viewer
Segmented as Established and Rooted in LSM 8-10

Sotho, Afrikaans, Venda, Tsonga and English speaking viewers.

Reaching just over 26-million adults 15+ weekly, SABC2 is South Africa's second preferred channel.

SABC2 has a very strong and appealing brand ethos "feel at home" and now "you belong".

Positioned in the minds of South Africans as an "all" accommodating channel in terms of race, language and content.

SABC2 caters for both middle and high end markets.

SABC2's content is largely local.

SABC2 is the default channel for events of national importance.

The channel aims to promote social cohesion and nation building properties, and these you find displayed on programmes such as Motswako, its flagship women's property that educates, informs and entertains through talk, as well as on our soapies, Muvhango and 7de Laan that tell our daily stories.

A documentary strand has created a platform that show-cases South African history in a cinematic yet informative way through programmes such as Shoreline, A Country Imagined and Who do you think you are?.

In a nutshell, SABC2 is a full spectrum television service offering a programme mix of enlightening, informative, educational and entertaining material.


Latest Updated Shows

Die Sentrum

Genre: Telenovela
Channel: SABC2
Summary: Die Sentrum is a South African telenovela which revolves around a group of eight diverse counsellors who work together at a helpline call centre.
Starring: Carmen Maarman, Chumani Pan, Keeno-Lee Hector


Swartwater

Genre: Drama, Mystery, Thriller
Channel: SABC2, SABC3
Summary: A couple escapes to the idyllic fishing village of Swartwater in an attempt to rescue their fragile relationship after the death of their only child.
Starring: Louw Venter, Jana Strydom, Antoinette Louw


Comedy Mixtape

Genre: Comedy
Channel: SABC2
Summary: Comedy Mixtape is a South African sketch comedy television series which blends stand-up comedy with sketches and parody songs.
Starring: Schalk Bezuidenhout, Tumi Morake, Riaad Moosa


Latest Articles

Top Shows on TV: May 2021

10 Jun 2021 | Written by: TVSA Team | From: Primetime TV Viewing Figures | 1 comment
The SAFTAs hits a critical low and the Kwaito/John shocker turbo-boosts Skeem Saam by over 700,000 viewers.


New on TV today: Friday 11 June

11 Jun 2021 | Written by: Shows Editor | From: New Shows and Seasons
SABC2 offers up a Comedy Mixtape and comedy-drama Better Things starts on S3.


Die Sentrum Teasers - July 2021

08 Jun 2021 | Written by: TVSA Team | From: Die Sentrum Teasers
Buhle is on cloud nine but also nervous about meeting Imaad's family.


Latest Press Releases

Thandaza and Ranthumeng to wed on Muvhango's 2000th episodePress Release

28 May 2014 | Written by: TVSA Team | From: Press Releases | 21 comments
On Thursday night (29 May) Thandaza and Ranthumeng will marry on the banks of the Crocodile River in Aviant, on Muvhango's 2000th episode.


LATEST ARTICLES

New on TV today: Sunday 13 June

For Real: The Story of Reality TV starts on E! and two WWII docs air on HISTORY.


New on TV today: Saturday 12 June

HISTORY reveals Legends of the Pharaohs and The Last O.G. returns to Vuzu.


Elif 2 Teasers - July 2021

Arzu might get out of jail sooner than she thinks. Also, things are getting worse for Veysel.


Generations: The Legacy Teasers - July 2021

Loneliness leads to dating apps and hook-ups.


New on TV today: Friday 11 June

SABC2 offers up a Comedy Mixtape and comedy-drama Better Things starts on S3.


Recap - Survivor SA: Immunity Island Episode 2

From a wasted reward to an exploding neck to the role of luck... the latest episode unpacked.


Top Shows on TV: May 2021

The SAFTAs hits a critical low and the Kwaito/John shocker turbo-boosts Skeem Saam by over 700,000 viewers.


Days of Our Lives Teasers - July 2021

An APB causes Ben to have hallucinations while he keeps Ciara at a hideout.


New on TV today: Thursday 10 June

Comedy-drama thriller Killing Eve debuts on S3 and legal drama The Split returns to M-Net.


False Identity 2 Teasers - July 2021

The latest teasers for the new season ahead of its premiere on Monday 21 June.

LATEST SITE ACTIVITY


More activity at TVSA Central



LATEST SOAPIE TEASERS



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