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e.tv

Broadcast on: e.tv
Active from: 10 Feb 1998

Contact details:
Physical Address

e.tv Block B
Longkloof Studios
Darters Road
Gardens
Cape Town
8001

Postal Address

e.tv
P.O Box 12124
Mill Street
Gardens
Cape Town
8001

Switchboard: +27 (21) 481 4500
083 1222

View website

About

e.tv is the fifth terrestrial television channel in South Africa, following three channels operated by the state-owned South African Broadcasting Corporation (SABC1, SABC2 and SABC3) and the privately owned subscription-funded M-Net, operated by Multichoice. It is the first privately owned but free-to-air television station in the country.

AVAILABILITY

Terrestrial: Sentech (channel depends on nearest Sentech repeater)
DStv: Channel 194
StarSat: Channel 170
OpenView HD: Channel 104

SLOGAN

"Free Your Imagination", previously "Be Free... with E".

As the first free-to-air commercial television station in South Africa, e.tv has shown enormous growth since being launched in October 1998. With only six hours a day of broadcast time, the channel soon expanded to 24-hour programming.

By 2001 e.tv became the largest English-medium channel in the country and the second largest overall, a position it retains with its "yesterday" viewership at 15.2-million (AMPS 2011).

The broad appeal of e.tv's programming has resulted in loyal viewers spanning all age, race and income groups across 80.5% of the South African population.

Celebrated e.tv programmes include local series - Scandal!, Rhythm City, eKasi: Our Stories, Step Up or Step Out, Forgive & Forget, Blame It On Fame and 4Play: Sex Tips for Girls.

e.tv is known for its free movies and special movie festivals and themed evenings – Red Carpet Thursdays, Friday Action Night, Saturday Family Feature and the Sunday night movie blockbuster slot.

International series such as How I Met Your Mother, My Name is Earl, My Boys, WWE Wrestling and Fear Factor all have a loyal following.

e.tv VISION

The channel's vision is to promote, profile and position e.tv as the channel of choice and the number one entertainment television network in South Africa.

e.tv AUDIENCE

Independent TV audience surveys confirm that e.tv is the second largest channel in the country. e.tv's terrestrial signal reaches 80.5% of the South African Population.
 
e.tv appeals to all races, all ages and all income groups and is the most viewed English language channel in the country.

69% of the e.tv audience are Black.

Among the wealthiest 20% of the population is included in the top end of its target market and of the 15.2-million viewers 67% are in LSM 5-8. The highest growth area has been viewers from the African Middle Class.

TOP MANAGEMENT

Marcel Golding - Chief Execuitve Officer
Bronwyn Keene-Young - Chief Operating Officer
Willem Nel - Chief Financial Officer
Khalik Sherrif - Chief Commercial Officer


Latest Updated Shows

Scandal!

Genre: Soap Opera
Channel: e.tv
Summary: Scandal! is a South African television soap opera produced by Ochre Media about the people who work for the fictitious Johannesburg-based newspaper The Voice, with their pressurised deadlines, the chaos of breaking news, the fight for increased circulation and ad spend to their (no longer) private lives and personal angst.
Starring: Ashley Dowds, Sello Maake Ka-Ncube, Sandy Mokwena


Isipho

Genre: Drama, Supernatural, Telenovela
Channel: e.tv
Summary: Follows the story of Moses Shezi, a former academic whose life takes an unexpected turn when he has a vision that predicts his daughter's death.
Starring: Nimrod Nkosi, Xoli Zondi, Thobani Nzuza


Imbewu

Genre: Soap Opera
Channel: e.tv, eExtra
Summary: Soapie which revolves around the Bhengu family, who must live in the shadow of a potent secret stemming from ancient traditional practice.
Starring: Leleti Khumalo, Mpumelelo Bhulose, Tony Kgoroge


Latest Articles

Top Shows on TV: March 2021

12 Apr 2021 | Written by: TVSA Team | From: Primetime TV Viewing Figures | 2 comments
No Compact boost for Lingashoni and Love Island SA.


New on TV today: Friday 9 April

09 Apr 2021 | Written by: Shows Editor | From: New Shows and Seasons
Four shows start on SABC3 tonight including the mockumentary Tali's Wedding Diary.


Ask TVSA: Is Mapaseka Koetle (Dintle) leaving Scandal!?

07 Apr 2021 | Written by: TVSA Team | From: Ask TVSA
Mapaseka debuts in her second starring role on Thursday (8th) but what about Dintle? Your questions answered here.



LATEST ARTICLES

New on TV today: Thursday 15 April

Silence of the Lambs spinoff Clarice starts on M-Net and Musiek Roulette returns to SABC2.


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New on TV today: Wednesday 14 April

Legalised crime is policed by The Watch on M-Net and two new K-Dramas premiere on tvN Africa.


Isono Extended Teaser: 12 to 15 April 2021

A lil sumpin' extra for 'sono fans...


Skeem Saam Teasers - May 2021

MaNtuli reveals a dark secret. Also, DNA causes chaos.


New on TV today: Tuesday 13 April

My Love: Six Stories of True Love drops on Netflix and Your Honor starts on M-Net.


Top Shows on TV: March 2021

No Compact boost for Lingashoni and Love Island SA.


Generations: The Legacy Teasers - May 2021

It’s late at night when an eerie package arrives at the Moroka house …


New on TV today: Monday 12 April

The Flight Attendant takes off on M-Net and K-drama 100 Days My Prince starts on tvN Africa.

LATEST SITE ACTIVITY


More activity at TVSA Central



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