Broadcast on: SABC
Active from: 02 Apr 1996

Contact details:
Physical Address:
SABC, cnr. of Artillery and Henley Rd, Auckland Park, Johannesburg, South Africa 2092

Postal Address:
SABC, Private Bag X1, Auckland Park, Johannesburg, South Africa 2006

Tel: 011 714-9111
Fax: 011 714-9744

View website


SABC3 is a commercial South African Broadcasting Corporation (SABC) television channel that carries programming in English and Afrikaans.

It was created in 1996, after the SABC restructured its television channels. It inherited many of its programs from TV1, South Africa's apartheid-era "white" channel.

SABC3 is targeted at South Africa's affluent English-speaking community; the channel's primary target market is viewers aged 18-49. It screens a combination of international programming from the United States and United Kingdom, as well as locally produced soap operas, talk shows and drama series.


Terrestrial: Sentech (channel depends on nearest Sentech repeater)
DStv: Channel 193
StarSat: Channel 163
OpenView HD: Channel 103


Stay with SABC3


25-49 Years old: Epicenter 30 year old
Urban/Metropolitan South African with Global Outlook
LSM 7-10

Global Citizens Attributes

Strong in ages 16-24, but also have 25+; From mid to upper LSMs; Mainly Whites, Indians; Largely Urban. Suburbs; Highly educated.

Forward thinking and creative.

Strong spirit of entrepreneurship.

Well travelled and well read.

Individual orientated.

Confident in what they know and what they can do.

Highly interested in a great variety of sport, particularly adventure sport.


Global Citizens represent innovation, wealth and technology. They live busy lives and seem  to thrive at the next challenge. They do not like to be restricted by tradition and believe in equal opportunities for both men and women.

This group of people are well traveled and therefore have a broad outlook on life.

Latest Updated Shows

Thula's Vine

Genre: Drama
Channel: SABC3
Summary: The story of a successful urban celebrity who encounters a fall from grace and returns to her roots to discover a passion for her birthright.
Starring: Renate Stuurman, Sivan Raphaely, Emmanuel Castis

Larger Than Life

Genre: Talk Show
Channel: SABC3
Summary: Larger Than Life is a comedy talk show hosted by comedian Jason Goliath with a focus on celebrity interviews in front of a live studio audience.
Starring: Jason Goliath

Tyres & Braaiers

Genre: Food, Travel
Channel: SABC3
Summary: Comedian Nik Rabinowitz and chef Hezron Louw tour the country in search of the most unique and interesting braai experiences South Africa has to offer.
Starring: Nik Rabinowitz, Hezron Louw

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