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Cancelled! Rhythm City

Written by TVSA Team from the blog Rhythm City Teasers on 20 Nov 2020
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Yoh! 2020. 

It's been such chaos that nothing is surprising and yet so much still IS.

Like the fact that Rhythm City has been cancelled, despite the fact that it's e.tv's No. 2 show after Scandal!.

According to e.tv .... "The decision to decommission Rhythm City is part of a business strategy, which includes reviewing a show's on-air life cycle."

This can only mean that the show isn't making money for the channel because no business would pull the plug on a profitable venture.

It must also mean that a substantial viewership of 4-million, which it attracted last month, isn't the most important factor when it comes to the profitability of a show.

This is e.tv's statement about it:

e.tv is today announcing its decision to conclude production on its long-running daily drama Rhythm City. The show will air its last episode on 16 July 2021 at 7:00 PM, marking the end of an era for the much-loved daily.

Rhythm City has been a compelling offering that has captivated e.tv viewers for over a decade. It has taken millions of South African's on the journey of authentic storytelling while simultaneously launching the careers of many unknown faces and some now famously talented musicians.

Over the past few years, the show has been performing well, peaking at almost 5.2 million all adult viewers this year and consistently ranking amongst the Top 10 most-watched soapies in South Africa.

The decision to decommission Rhythm City is part of a business strategy, which includes reviewing a show's on-air life cycle.

Providing further insight into concluding the show, Marlon Davids, Managing Director at e.tv, explained, "e.tv continues to look forward to fulfilling its mandate of producing exceptional and relevant local content, and the production has successfully achieved its part of the obligation throughout the past 13 years.

Rhythm City has secured its place in e.tv's history books, and a legacy mark has been made. We want to extend our gratitude to the entire production staff, crew, and cast for their incomparable craft."

e.tv would like to unequivocally thank the show's production team Quizzical Pictures, for their unwavering dedication and passion that has gone into the hard work of producing the multi-award-winning drama.

Over the past decade, Rhythm City has given viewers a delicious mix of earth-shattering rivalry, overwhelming big loves, debilitating betrayals, and unforgettable duplicitous behaviour.

The next few months of the show will have a strong focus on finalising prominent plot lines, some of which, like the introduction of Suffocates long lost adoptive son Pule, will take fan favourites back into time, to when it all started.
 
In keeping with e.tv's mandate on local productions, Rhythm City will be replaced by another local daily drama, adding to a now increased local offering of 4 daily dramas.


----
 
It's going to end after 3660 episodes.

Your feelings? Do you wanna go Genaro on their ass or do you think it's the right time?

Sound off below!
 

Shows in this post: Rhythm City

Channels in this post: e.tv



4 Comments

Goku
20 Nov 2020 16:47

Haaah!!!... tjo I didn't see this one coming

qavile
20 Nov 2020 18:45

Im hurt im hurt. Ku rough????

Nhetz
20 Nov 2020 22:08

Haibo such sad news but why mara

Keabetswe Moitse
21 Nov 2020 15:17

Yoo this is not good at all i love this soapie ????


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