What do girls watch?
According to e, they enjoy telenovelas, reality shows and lifestyle documentaries and they're launching a new channel dedicated to all that.
eBella goes live on DStv and OpenView HD on Monday, 5 March on channels 159 and 109 respectively.
The premiere line-up includes an Indian soapie Qubool Hai, which centres round the Muslim community, a Turkish telenovela Fatmagul and the EVA Spanish novela Tanto Amor, which has been renamed So Much Love for the occasion.
The reality and lifestyle shows include the home/beauty makeover series Secret Guide To Fabulous, the pooch psychology show Dog Whisperer and Beverley’s Full House, which follows supermodel Beverley Johnson who makes the unfortunate decision of allowing her daughter and son-in-law to move in with her.
The channel will be available on Premium, Compact Plus, Compact, Family and Access.