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New soap announced by e.tv: Rhythm City

Written by TVSA Team from the blog News on 17 Apr 2007
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Free-to-air channel e.tv has announced the successor to their youth soapie Backstage, which is coming to an end in July.

The new soapie is Rhythm City, which is set against the backdrop of the music industry.

According to the channel the new soapie's "topical storyline" will revolve around "the contemporary music industry and the trials and tribulations of those who are brave enough to enter and often exit this cutthroat business."

This time there's hope - Rhythm City is being produced by top drama production house Curious Pictures, who are responsible for such quality productions as Hard Copy, The Lab, Tsha Tsha and Soul City.

Harriet Gavshon and David Jammy of Curious will co-executive produce the series, with e.tv's Monde Twala as executive producer.

Rhythm City will replace Backstage in the Monday-Friday 18h30 timeslot, putting it in direct competition to two other South African soapies: SABC2's 7de Laan and SABC3's Isidingo, both of which have established, strong viewerships.

Says Bronwyn Keene-Young, channel director of e.tv: "We are confident that this is the right show for an important timeslot, specifically with the vibrant music industry as a backdrop for a soap opera which will appeal to both the youth and adults."

According to Monde Twala, Rhythm City will be targeting the same demographic that Backstage did, only this time it will keep more up to date with what the youth actually want.

"The show aims to entertain, but also to explore deeply the lives of young people, their needs, wants and motivations," he said.

"Research has proved that young people want entertaining and informative programming and the youth drama is an opportunity to mirror the fast changing trends and challenges faced by South African youth."

As yet no casting announcements have been made, but according to David Jammy of Curious Pictures they're busy with that right now.

"We are currently casting and sourcing some of South Africa's top talent to star in this new weekday soapie which will contribute to the much-needed growth of the local television industry," he said.

If we're not much mistaken this marks the first foray for Curious into the world of soapie production - if they can avoid the atrocities committed by the producers of the indelibly bad drama series Honeytown in the early nineties, which was set in a highly stylized music industry, they'll be well on their way to making something far better than Backstage.

Rhythm City premieres on e.tv on Monday 9 July 2007, at 18h30.

Shows in this post: Backstage, Rhythm City

Channels in this post: e.tv



34 Comments

Abel
19 Dec 2007 08:20

innokei
07 Mar 2008 12:32

i thnk people insane coz i find the very interesting especially for us the youth....at da moment isidingo is dull and da new soap is hot and happening so to da rhythm city crew keep it up ,u guys rock

candiebabe
06 May 2008 04:50

candiebabe
06 May 2008 04:54

I would  love to be part of the cast team of this saopie because of its unique story line and well because of the the way its is so different from other soapies only if l can get an audition to show some of my talent and just to add l am a big fan!!

sweet chicks
09 Jun 2008 05:36

sweet chicks
09 Jun 2008 05:36

sweet chicks
09 Jun 2008 05:36

sweet chicks
10 Jun 2008 01:53

sweet chicks
10 Jun 2008 01:53

sweet chicks
10 Jun 2008 01:53

sweet chicks
10 Jun 2008 01:53

sweet chicks
10 Jun 2008 01:53

sweet chicks
10 Jun 2008 01:53

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:54

sweet chicks
10 Jun 2008 01:55

sweet chicks
10 Jun 2008 01:55

Linomtha
10 Jun 2008 02:03

Sweet chicks Darling whats up kuwe ???????? mutiple reply but akho message.If you need any help please ask the expect bloggers.

Noklunga
03 Jul 2008 05:05

Hi there! I'm sure maybe I'm out of the topic but I was wondering if you guyz can please fulfil my dream since I grew up I always want an actress but I don't have anyone who can help me. If I had parents maybe they'll try something so I can go for a drama course unfortunately I don't have even siblings but  acting is something I was born with it's my talent. 

One day I would like to be a best tv actress nominated. Please if you have any auditions don't hesitate to contact me coz only the audition where I can show my talent.
My cell number: 078 111 1565
Email add:          n.shabsy@gmail.com

myname
03 Jul 2008 05:16

oh shame sweetheart good luck nhe. ..................Anybody plz help Noklunga PS.Do not buzz her with private no. or send her call back lol ok

Noklunga
07 Jul 2008 07:14

I just want to thanx  myname that was so sweet of you, I wish everybody was same as you my darling.

koolchick
11 Jul 2008 03:46

Its a very nice soap..................

Noklunga
17 Jul 2008 03:15

ANYWAY I LIKE THE SOAP AND I MAKE SURE THAT I DON'T MISS IT.

thelionking
26 Feb 2013 07:45

Sofa stil goin strng

thelionking
09 Jul 2021 19:23

the end
 


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