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As you know, renowned agent and casting director Moonyeen Lee died in July this year. She left her agency Moonyeen Lee & Associates (MLA) to her daughter Cindy Lee and Cindy's wife Nina Morris Lee. Nina, who ran her own advertising agency, has taken over the reigns as CEO and manager of MLA. See comments for more about her>>

TVSA Team
10 Dec 2020 17:32

More about Nina from MLA's communications agency Twiga Communications:

Whilst Morris Lee may be considered a new player in the film and television industry, she is certainly not new to business leadership. Morris Lee comes with a wealth of knowledge and experience from her background as a leading player and change-maker in the advertising and marketing industry. Her strong creative and strategic skills will benefit the business on every level.

With over three decades in the advertising industry and running her own agency, she was instrumental in building some of South Africa’s most successful brands.

Amongst them Discovery, Wimpy, Southern Sun, Debonairs Pizza and launching kulula.com (South Africa’s first low fare airline) to name but a few.

In 2014 after selling her advertising agency, Nina moved to the NGO sector using her unique set of skills to create and manage the marketing department at the Anova Health Institute.

During her tenure, Nina was responsible for launching wethebrave.co.za for the Elton John AIDS Foundation and managing the programme for five years.

Moonyeenn and Nina weren’t just family, they were friends. They spent many nights over the past 13 years discussing and debating the pros and cons of the industry, dissecting films, breaking down performances and scripts and plotting the course for MLA. For Moonyeenn, Nina was always part of the future of the business.

Says Nina Morris Lee of her new role at MLA, “It feels like a natural fit. At its core MLA is about people, about mentoring them, guiding their careers and selling their talent. All the things I love doing. I am excited about the new challenges and the opportunities for growth.”